Healthcare PPC & performance marketing

Appointment-ready patients, not just clicks.

Fidele runs Google, Meta and YouTube campaigns built around patient intent — tracked all the way to booked appointments, not just leads.

Running paid campaigns for clinics & hospitals across Delhi NCR & Dubai

-35%

Avg. reduction in cost per lead

2.5x

Avg. increase in booked appointments

<48h

Typical campaign launch time

Most healthcare ad spend gets clicks — not patients.

01

High cost-per-lead from campaigns not built around patient search intent.

02

Clicks that never convert into calls, forms or booked appointments.

03

No visibility into which ads actually lead to a patient walking in.

Ad platforms we run

The right channel for every stage of patient intent.

We match ad platforms to how patients actually search, browse and decide.

G

Google Search Ads

Captures patients actively searching for care right now.

M

Meta Ads

Builds awareness and retargets warm audiences on Instagram & Facebook.

Y

YouTube Ads

Builds trust through doctor-led video before the first visit.

What's included

A complete performance marketing setup, end to end.

Search intent campaigns

Ads matched to real symptom and specialist search terms.

Search intent campaigns

Ads matched to real symptom and specialist search terms.

Retargeting campaigns

Priority visibility for "near me" and location-based searches.

Landing page & form

Conversion-focused pages built for each campaign.

Call tracking setup

Conversion-focused pages built for each campaign.

Conversion tracking

Full-funnel tracking from click to booked appointment.

How we work

Campaigns that improve every single month.

01

Research

Patient search behaviour, competitor spend and keyword gaps mapped out.

02

Campaign setup

Campaigns, ad copy, landing pages and tracking built and connected.

03

Launch & optimize

Live campaigns refined weekly based on real conversion data.

04

Reporting

Clear monthly dashboards tied to leads and booked appointments.

Why Fidele

Performance marketing built specifically for healthcare.

Healthcare-specific targeting

Campaigns built around specialities, symptoms and patient intent.

Call & form tracking built-in

Every enquiry traced back to the exact campaign that drove it.

Connected to your patient CRM

Leads flow directly into your existing appointment system.

Transparent ad spend reporting

You see exactly where every rupee goes and what it returns.

"Our cost per lead dropped by a third, and appointment bookings from ads more than doubled."

— Operations Head, Multi-specialty Hospital

-35%

cost per lead

2.5x

booked appointments

Questions

Frequently asked questions

How much should we spend on ads?
How soon can campaigns go live?
Can you track calls from ads?
Do you manage the ad budget for us?

Ready for ads that bring in real patients?

Get a free audit of your current ad performance — no obligation, just a clear plan forward.